Member Comments for the Article:

7 Secrets to Outsmart Your Supermarket

Look Past the Super Marketing to Protect Your Wallet and Your Waistline


7/7/2009 11:56:07 AM

C-MOWSE's SparkPage
Thanks for the great ideas. They're a good reminder, especially to fall for the seasonal displays that work on your emotions to have a "perfect" holiday.
6/6/2009 7:45:22 PM

CHUBBETTE33's SparkPage
Thanks for the great tips.
6/1/2009 11:55:32 AM

Great pointers - all so true!
5/22/2009 8:26:03 PM

VICTORY26's SparkPage
Thank I really needed that!!
5/19/2009 9:14:04 AM

EOSAURORA84's SparkPage
I enjoyed this. It was full of useful info. thank you
5/8/2009 6:30:23 AM

Good article, but I agree whole heartedly, the supermarkets are there providing us with a service and they need to make a profit...otherwise we'd all be growing our own produce and slaughtering our own livestock LOL.
I really dont know how your supermarkets work in the U.S. but here in Europe the best bit of advice I ever came across was in a womens magazine, years ago. Basically, here in Portugal its so true, shop backwards. The majority of our supermarkets here have all the nice stuff at the beginning when you are fresh, not fed up yet, and wow, those colours and offers seem so good. Walk in, go straight to the end and work your way back to the beginning. It really works, by the time you've hit the fruit and veg, you really dont want to go looking at perfume, shampoo, chocolates on offer etc. Try it if it's applicable at your local.
Of course, the best ever advice is not to shop hungry. Even if you take a quick expresso just before you walk in, never be hungry nor 101
5/4/2009 3:57:34 PM

-CORAL-'s SparkPage
My best grocery store tactic is to go when I've just eaten. I won't be tempted to get all the treats and more than I need. I'm never enticed by checkout displays except for the fitness magazines and I want to buy all of them.
5/4/2009 2:35:47 PM

Standing in line self-protection tactics: direct your attention elsewhere, for example.

Look at the good produce and other healthy foods in your basket and congratulate yourself on your good choices.

People watching...notice the clerk, whether he/she seems happy or sad, grumpy, harried, tired. Also notice things like hair, jewelry, clothing. When it's your turn, say something like: nice haircut, who's your operator? ; pretty earrings; great shirt...(this will almost always get you a smile) On the other hand, to a tired, grumpy-looking checker, say "busy day, huh?" or something like that to show that you recognize them as a human being doing a job, not a store fixture.
5/2/2009 6:15:51 PM

Very good tatics of the supermarket exposed...good article for this econmy when you have to strech your pockets
4/27/2009 10:48:38 AM

CHEADA's SparkPage
Take cash only with you. I make my list at home. I grocery shop regularly so I can estimate how much $$ my list is going to cost. If I know I have my checkbook or debit card with me I will usually make extra purchases that my waistline will suffer for.
4/21/2009 12:59:37 PM

BELLAROSSA33's SparkPage
Kalany- that's funny :)

This article is great. Another reason NOT to go grocery shopping when you're hungry is thats also probably around peak grocery times. I like to go at 10pm if possible to avoid the crowds. The checkout process at the store by me is so irritating that it kills any inclination towards the junk food.
4/21/2009 12:10:36 PM

I'll grant you that grocoeries do know how to entice you to make "add on" purchaces. That they know how to market their products using our psychological cues based on our tradtions of what to eat for particular seasons and holidays, for example, turkey for Thanksgiving, ham for Easter and hot dogs for the 4th of July. I would argue that they are only supplying us with our cultural wants, we want to share in our common traditions. We must remember that when we try to control our eating habits and our budget it is from our own needs and that what may be ok for somebody else is not ok for us. People who eat food that is based on cultural traditions are responsible for their own health and that we ahve made a decision to take better care of our selves. Food manufacturers are not evil people they are just rtying to make a living and in doing so they have to make certain that people will continue to purchase thir product. That means that traditional foods are loaded with tasty fats, sugars, and salts. The food producer are equallu happy to provide you with whatever you want tor your diet or budget. The new culture of eating healthy is becoming so popular that when you purchase a product that is listed as "Healthy" supply and demand theory says they will charge more for that more popular want. Groceries plan their purchases of what foods they want to market in advance of the season that you may be facing when you are shopping. "Add On Sales" are part of any shopping experience, buy a new stereo and they want to "add on" the extra cost of a extended warranty or extra batteries. The sale items might be something that they are wanting to unload because of a surplus of that particular item.
When it comes to eating, planning your grocery trip and sticking to your list is important. If you see something that you might be tempted to add on to your list take the time to read the nutrition list that can sometimes be all that you need to help you to put that item back on the shelf. Remember that you can be apart of the party and can be making your own new holiday traditions on what to eat.
I personally shop this way. I don't stock pile food in my pantry or frige. I don't purchase more than I intend to eat for that week. Before I go out I check my refrigerator and freezer to check what I have and make a mental note of it. I walk the entire grocery for just for the exercise when I select my food I will often leave one thing off, so I can walk the store again. The "Twenty Items or Less" line is my friend. I grant you that not every body can do this but is has worked for me.
4/21/2009 10:15:27 AM

When I was little, my mom used to take us to the grocery store with her. If we wanted a cereal, we had to read the ingredients and determine if sugar was one of the first 5 ingredients, if it was, the cereal went back on the shelf. No fuss, no fights, no whines, we knew what we could and couldn't get and it worked great!
4/17/2009 4:35:32 PM

GARDENBUG8's SparkPage
I'm a detail person. I've made a computerized list of my normal purchases in the order of their grocery store aisles. Print several copies of these, keep them in the pantry/kitchen shelf; I highlight my list during the week noting the items I need to buy. When I go shopping - I just look on the list for the next thing I need. Bypassing all those "marketing" tricks, my shopping goes much more smoothly!!
4/16/2009 2:40:19 PM

POKEYMOM3's SparkPage
Great article. One that will definitely be used next time and each time I go to the market or anywhere else that employs these "eye catchers".

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